Pulp
#e18289
Richer rose-coral with higher saturation than Babe
About Pulp
Pulp reads like a ripe peachy-rose blush on a screen, but it doesn't go as pink as Boho Blush or soften into that "muted middle." It's a touch lighter and more saturated than Babe, with a cleaner, fruitier warmth. Compared to Meat, it keeps the orange tone front and center, so it doesn't tip as red or feel as flesh-heavy.
I use Pulp when I need warmth that feels current but still controlled. It's great for dashboards and finance apps where you want friendly emphasis without looking like an alert is urgent. Think payment-step chips, onboarding progress states, and beauty and wellness e-commerce cards where the accent should feel skin-like, not coral-candy. It's also a solid choice for marketing UI highlights that sit next to creams and warm greiges and look intentional.
One note: with cool grays it can read slightly more rosy than expected, so test it in-context rather than on a blank canvas. The payoff is the one you reach for when you want "human warmth" that stays crisp.
Code snippets
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Contrast checker
WCAG 2.1 contrast ratios. AA requires 4.5:1 for normal text, 3:1 for large. AAA requires 7:1 / 4.5:1.
On White #ffffff
On Gray 100 #f5f5f5
On Gray 900 #18181b
On Black #000000
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