About Phoenix Red
Phoenix Red hits differently from that pink-leaning orange cluster nearby. On a UI mock, it reads like a fresh, sunlit red-orange applied with a sharper edge than the blushier options, and it doesn't drift as far toward coral or terracotta warmth. It's also a bit more saturated and more decisive than Heirloom Blush and Royal Blush, so it feels like action, not care.
Compared to Flattered Flamingo, Phoenix Red holds its intensity better and lands with a cleaner red bias, so it won't soften into a friendly tint as quickly. I reach for it in dashboards and finance apps when you need a "high priority" signal that still feels on-brand, like risk flags, overdue reminders, or attention chips. In e-commerce, it's great for sale urgency badges, cart alerts, and assertive hover states that guide without turning into a warning red.
Pair it with cool grays and near-white neutrals to keep the temperature crisp. On large fills, it can feel hotter than you expect, so I'd keep it to accents, borders, and key state moments.
Code snippets
Copy this color into your project.
Contrast checker
WCAG 2.1 contrast ratios. AA requires 4.5:1 for normal text, 3:1 for large. AAA requires 7:1 / 4.5:1.
On White #ffffff
On Gray 100 #f5f5f5
On Gray 900 #18181b
On Black #000000
Variations
Shades
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Tints
Lighter variations, created by mixing toward white.
Tones
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Hues
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Temperatures
Warm and cool shifts of this color.
Color harmonies
Suggested palettes
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