Pineapple
#563c0d
Golden-brown green for warm, earthy highlights
About Pineapple
On the mockup, Pineapple reads like a worn citrus peel soaked into olive-tan. It's Pineapple's warm, yellow-leaning green, but it doesn't tip into the stone-brown quiet of Avocado Stone or the earth-stained, dustier pull of Madras. Compared to Jungle Beat, it's less deep and less moist, so it feels lighter on the eye and more dry-paper than living pigment.
I use this shade for natural product packaging when you want warmth without going full olive-brown. It's handy for editorial mastheads and ingredient callouts where you need a green that shows up, then stays out of the way. In UI, it works well for filter pills, side panel headers, and settings sections in retail and wellness apps, especially if the layout already has creams and warm grays and you need warmer than pure white but still controlled color. This is the one I reach for when the brand wants a green that feels human, not earthy-dark, and more "yellow-green note" than "garden shadow."
Pair it with cooler greys or pale neutrals with a hint of blue, or it can start looking a bit too yellow against brownish greens.
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Contrast checker
WCAG 2.1 contrast ratios. AA requires 4.5:1 for normal text, 3:1 for large. AAA requires 7:1 / 4.5:1.
On White #ffffff
On Gray 100 #f5f5f5
On Gray 900 #18181b
On Black #000000
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