Charm

#d0748b

Blush-red warmth with a crisp, dusty edge

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About Charm

Charm sits darker and less warm than everything around it in this range. Where Coral Paradise has that movement and reads as settled, this one lands heavier, it's got depth that the lighter pinks don't carry. It's still saturated enough to hold its own, but there's a coolness underneath that pulls it away from the aggression you get with .

This works in healthcare dashboards, patient portals, and design systems where you need red-pink that feels present without feeling pushy. Use it for primary actions, card states, and accent layers in dense layouts where might feel too approachable and gets too loud. The darkness gives it restraint; the saturation keeps it from reading as muted or apologetic.

The payoff: pair it with cool grays and it reads almost burgundy-tinged. Against warm neutrals it stays grounded without the muddiness risk. It's the one you reach for when the lighter pinks feel thin and the hotter reds feel wrong.

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Contrast checker

WCAG 2.1 contrast ratios. AA requires 4.5:1 for normal text, 3:1 for large. AAA requires 7:1 / 4.5:1.

On White #ffffff

Aa
3.20:1FailAA Large

On Gray 100 #f5f5f5

Aa
2.94:1Fail

On Gray 900 #18181b

Aa
5.53:1AAAAA Large

On Black #000000

Aa
6.55:1AAAAA Large

Variations

Shades

Darker variations, created by mixing toward black.

Tints

Lighter variations, created by mixing toward white.

Tones

Muted variations, created by reducing saturation.

Hues

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Temperatures

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Color harmonies

Complementary
Analogous
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Split Complementary
Tetradic

Suggested palettes

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4 colors

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