Tiger Lily

#e1583f

Apricot-leaning orange red with confident warmth

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About Tiger Lily

Tiger Lily looks like a ripe orange-red in late afternoon, but it never tips fully into the paprika dryness of or the cooler, chilled cast of . Compared to , it feels more golden and less heat-heavy, with a lighter, cleaner lift that keeps it from reading ember-thick.

I use it when the accent needs to feel bright without going urgent, especially in e-commerce hero sections and category tiles where the orange-red has to stay readable against white and light neutrals. It's also great for retail promo badges and food brand graphics, and it holds up in product cards and onboarding highlights where you want momentum, not panic. If you need something that's the one you reach for to bring warmth to a CTA without leaning as red as , this shade does it.

Quick quirk: on very saturated orange backgrounds it can start to look slightly softer at the edges, so I'll pair it with crisp charcoal or a neutral off-white to keep the contrast confident.

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Contrast checker

WCAG 2.1 contrast ratios. AA requires 4.5:1 for normal text, 3:1 for large. AAA requires 7:1 / 4.5:1.

On White #ffffff

Aa
3.70:1FailAA Large

On Gray 100 #f5f5f5

Aa
3.40:1FailAA Large

On Gray 900 #18181b

Aa
4.78:1AAAAA Large

On Black #000000

Aa
5.67:1AAAAA Large

Variations

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Tones

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Complementary
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