Mimi Pink
#ffdae9
Warm red-pink blush with airy, higher saturation
About Mimi Pink
On my screen, Mimi Pink reads like a very pale blush with a calm, creamy glow. It's lighter than both Creamy Strawberry and "It's a Girl!", but it doesn't fade back the way Ballerina does. The undertone is pink-forward and slightly cooler, so it feels more like a fresh skin-tone tint than a strawberry-warmed powder.
I use Mimi Pink when the UI needs "soft pink" without the extra sweetness. It shows up well in subscription flows and paywall headers, in beauty booking and skincare product tiles where you want clarity over cuteness, and in hospitality dashboards for badges, supporting panels, and gentle emphasis states. Compared to the nearby options, it holds its identity better than Ballerina while staying restrained next to the warmer, slightly lived-in Creamy Strawberry.
Pair it with soft neutral backgrounds (warm off-whites or cool greiges) and keep type contrast firm so it doesn't drift into pastels.
Code snippets
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Contrast checker
WCAG 2.1 contrast ratios. AA requires 4.5:1 for normal text, 3:1 for large. AAA requires 7:1 / 4.5:1.
On White #ffffff
On Gray 100 #f5f5f5
On Gray 900 #18181b
On Black #000000
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