What We Do in the Shadows

#441122

Smoky, cool burgundy red for subdued contrast

Save
Share

About What We Do in the Shadows

This shade has a way of looking like deep wine caught under glass. It's not the near- hush of -Hearted, and it doesn't drift toward purple like . What We Do in the feels more brown-red and thicker in tone, like the red is grounded instead of compressed.

I reach for it in dashboards and finance apps when you need destructive confirmations that still read clearly against light surfaces. In healthcare UI, it works for "undo not available" moments and hard-stop warnings where the message needs weight without the fire of brighter reds. Compared to , it's slightly less warm and less cocoa-like, so it holds its identity more consistently when the surrounding grays get neutral.

Pair it with cool greys sparingly, because it can tip a little flat there. Warm neutrals help it stay dimensional, the way it does in alerts, toasts, and dense status pills.

Gradient preview

See how this color looks in an animated mesh gradient.

Conversions

Click any value to copy.

Need this programmatically? Color API

Code snippets

Copy this color into your project.

Contrast checker

WCAG 2.1 contrast ratios. AA requires 4.5:1 for normal text, 3:1 for large. AAA requires 7:1 / 4.5:1.

On White #ffffff

Aa
15.57:1AAA

On Gray 100 #f5f5f5

Aa
14.28:1AAA

On Gray 900 #18181b

Aa
1.14:1Fail

On Black #000000

Aa
1.35:1Fail

Variations

Shades

Darker variations, created by mixing toward black.

Tints

Lighter variations, created by mixing toward white.

Tones

Muted variations, created by reducing saturation.

Hues

Hue rotations around the color wheel.

Temperatures

Warm and cool shifts of this color.

Color harmonies

Complementary
Analogous
Triadic
Split Complementary
Tetradic

Suggested palettes

Palettes built around this color.

4 colors
3 colors
4 colors
4 colors

Community palettes

Published palettes that include this color.

Similar colors

Create a gradient with What We Do in the Shadows

Open the generator with this color pre-loaded.

Start creating