Royal Plum

#654161

Deeper, warmer plum-pink for primary UI emphasis

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About Royal Plum

Royal Plum looks like a richer grape-petal shade that's been darkened slightly, not dulled. On a screen it reads as true plum with a pink base, medium in lightness and more saturated than the calmer, dusty neighboring pinks. Compared with , it doesn't stay soda-bright and breezy. Compared with , it loses some of that velvety mauve evenness and comes off deeper, more "inked-in," rather than evenly dyed.

I use it as the one you reach for when you want an accent that feels friendly but grounded, especially for dashboards and finance apps where selection states need to stand out without turning wine-heavy. It also works in creator and media interfaces for emphasis pills, moderation labels, and hover states where you need plum depth, not lavender drift. If you're pairing it, lean on warm off-whites or cocoa grays; cool steel backgrounds can make the pink undertone feel a bit sharper than intended.

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Conversions

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Code snippets

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Contrast checker

WCAG 2.1 contrast ratios. AA requires 4.5:1 for normal text, 3:1 for large. AAA requires 7:1 / 4.5:1.

On White #ffffff

Aa
8.46:1AAA

On Gray 100 #f5f5f5

Aa
7.76:1AAA

On Gray 900 #18181b

Aa
2.09:1Fail

On Black #000000

Aa
2.48:1Fail

Variations

Shades

Darker variations, created by mixing toward black.

Tints

Lighter variations, created by mixing toward white.

Tones

Muted variations, created by reducing saturation.

Hues

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Temperatures

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Color harmonies

Complementary
Analogous
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Tetradic

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Community palettes

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Similar colors

#64435f
#653b66
#673e6e
#66386a
#623b70

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