Apricotta
#d8a48f
Apricot orange tint for soft, modern highlights
About Apricotta
Apricotta's the shade that sits between muted and still-present, darker than Creamy Peach but with more actual orange underneath than Borlotti Bean's subdued restraint. It's got a subtle earthiness to it, the kind of warm that feels lived-in rather than fresh off the color wheel.
You'll land here for product interfaces that need warmth without shouting: e-commerce category pages, design tool palettes, onboarding flows in fintech or health apps where orange makes sense but you need it to feel considered. It works in editorial headers, case study imagery, and packaging where the color needs to sit comfortably between approachable and professional. Unlike Cosy Summer Sunset's lightness or Calabrese's settled composure, this one carries a bit more weight and saturation, there's substance in it.
It'll pair strongest with warm neutrals, soft grays that lean beige, and cream. Cool backgrounds will fight it the way they fight most oranges, so don't reach for this one when you're building around charcoal or slate. The real move is letting it anchor a warm palette without softening into apology.
Code snippets
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Contrast checker
WCAG 2.1 contrast ratios. AA requires 4.5:1 for normal text, 3:1 for large. AAA requires 7:1 / 4.5:1.
On White #ffffff
On Gray 100 #f5f5f5
On Gray 900 #18181b
On Black #000000
Variations
Shades
Darker variations, created by mixing toward black.
Tints
Lighter variations, created by mixing toward white.
Tones
Muted variations, created by reducing saturation.
Hues
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Temperatures
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