Red Herring

#dd1144

Hot medium-red with a dense, clear orange edge

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About Red Herring

Red Herring lands like a red-orange note on a designer's desk lamp photo, where the highlight reads bright but the body of the color stays a little grounded. It's warmer than the cooler, sharper neighbors, yet it doesn't have 's skin-flush warmth or 's candy lift. Compared to , it holds more punch and stays cleaner, so it feels more intentional than "already processed."

I use Red Herring for commerce and lifestyle screens where you need attention without turning into a clinic state: clothing e-commerce promos, cosmetics shade selectors, lipstick swatch grids, and editorial category tabs. It's also a strong choice for notification chips in retail and food delivery when the message should feel direct, not muted. The mood is assertive and slightly playful, more "decision" than "warning."

Pair it with cream, off-white, and soft orange tints to keep it inviting, or set it against deep charcoal so the color stays legible and doesn't smear into the background.

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Contrast checker

WCAG 2.1 contrast ratios. AA requires 4.5:1 for normal text, 3:1 for large. AAA requires 7:1 / 4.5:1.

On White #ffffff

Aa
4.96:1AAAAA Large

On Gray 100 #f5f5f5

Aa
4.54:1AAAAA Large

On Gray 900 #18181b

Aa
3.58:1FailAA Large

On Black #000000

Aa
4.24:1FailAA Large

Variations

Shades

Darker variations, created by mixing toward black.

Tints

Lighter variations, created by mixing toward white.

Tones

Muted variations, created by reducing saturation.

Hues

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Temperatures

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Color harmonies

Complementary
Analogous
Triadic
Split Complementary
Tetradic

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