Pickled Radish
#ee1144
Tangy pink-red orange for high-contrast alerts and labels
About Pickled Radish
Pickled Radish is the kind of red I see on a label that's been in the pantry too long, still punchy but not fresh. It reads drier and more pickled than Cherry Tomato, with less wet brightness and a more sour, bricky lift. Compared to Enraged, it doesn't feel like a hot alarm pulse, it's steadier, and it avoids the ideologically loud heat that one carries.
In UI, I use it when I want attention with a slightly grittier mood: promo pricing callouts, subscription plan cards, and teardown-style ecommerce badges where you need to stand out without turning everything into emergency signage. It also works for red accents in food and beverage brands and media thumbnails that need "tart" energy instead of bloodlike weight, which is why it feels different from Sanguinary.
Quirk: on very warm backgrounds it can look slightly more pink-red than you expect, so I like pairing it with cooler creams or neutral charcoals to keep the undertone crisp.
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Contrast checker
WCAG 2.1 contrast ratios. AA requires 4.5:1 for normal text, 3:1 for large. AAA requires 7:1 / 4.5:1.
On White #ffffff
On Gray 100 #f5f5f5
On Gray 900 #18181b
On Black #000000
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