Kisses and Hugs

#ff6677

Softer, warmer rose-orange for affectionate highlights

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About Kisses and Hugs

I keep thinking of and Hugs as the friendly cousin of that you see everywhere. It still reads orange-first, but it's calmer and rounder, less pink-red and less stoplight-tight than . Compared to , it's lighter and a touch more peachy, so it won't feel as punchy or red-leaning.

Use it for dashboards and creator tools where you want an immediate "yes, this is good" signal without drifting into pink-alert territory. It's great for moderation outcomes in media workflows, success pills in health and wellness apps, and action buttons in shopping and delivery UIs where you want momentum that feels human. The saturation stays intact, but the undertone is more peach-orange than red-orange, so it holds better on mid-tone surfaces than does.

If you pair it with warm backgrounds, it can start to look a little washed. I like it best against crisp whites or cool grays so it stays legible and keeps its the one you reach for warmth.

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Contrast checker

WCAG 2.1 contrast ratios. AA requires 4.5:1 for normal text, 3:1 for large. AAA requires 7:1 / 4.5:1.

On White #ffffff

Aa
2.83:1Fail

On Gray 100 #f5f5f5

Aa
2.60:1Fail

On Gray 900 #18181b

Aa
6.26:1AAAAA Large

On Black #000000

Aa
7.42:1AAA

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