Hard Candy
#ffbbbb
Light pink-orange wash for soft alerts
About Hard Candy
Hard Candy looks like that moment when you hold a pale orange-pink note against matte white paper and it stays warm, but never turns rosy. It's light and softly saturated, with a gentle peach bias that feels more "sunlit candy" than "skin blush." Compared to Blush Rush, it's warmer and a touch more present. Compared to Angry Ghost, it lacks the prickly heat, so it reads steadier, not off-balance. Compared to Channel, it commits to a sweeter orange-leaning undertone instead of hovering near neutral rose.
I reach for this in soft onboarding screens and beauty and wellness product pages where you want friendliness without leaning into pink romance. It also works in e-commerce category banners for lifestyle brands, especially when the layout needs a color wash that won't fight photography. Pair it with charcoal text or cream backgrounds so it doesn't get lost, and it becomes the one you reach for when you need "approachable" without the extra warmth.
Quirk: it can feel a little too sugary next to saturated oranges, so trim the intensity on the surrounding colors.
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Contrast checker
WCAG 2.1 contrast ratios. AA requires 4.5:1 for normal text, 3:1 for large. AAA requires 7:1 / 4.5:1.
On White #ffffff
On Gray 100 #f5f5f5
On Gray 900 #18181b
On Black #000000
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