Hot Lips
#c9312b
Warmer tomato-orange red for high-contrast calls
About Hot Lips
Hot Lips reads like a fresh lipstick stain on a warm cheek: red-leaning orange, but trimmed to feel clean and controlled instead of loud. Compared to Bento Box, it keeps that orange momentum while being a touch lighter and more sharply saturated, so it shows up faster without turning into the deeper, wine-style weight of Cherry Sangria.
It lands especially well in product interfaces where you need a high-attention accent that still feels precise: primary action buttons, progress and retry states, and alert headers that aren't trying to scream. I also like it for restaurant and food ordering apps, where it plays nice with cream, tan, and soft beige backgrounds. Versus Cadillac Coupe's cooler, red-forward edge, Hot Lips stays warmer and more human in tone.
One quirk: on dark surfaces it can look slightly more "lip red" than orange, so if your design already uses Hot Lips-adjacent reds, consider giving it a little extra spacing or pairing it with neutral grays to keep the hierarchy crisp.
Code snippets
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Contrast checker
WCAG 2.1 contrast ratios. AA requires 4.5:1 for normal text, 3:1 for large. AAA requires 7:1 / 4.5:1.
On White #ffffff
On Gray 100 #f5f5f5
On Gray 900 #18181b
On Black #000000
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