In the Red

#ff2233

Softer, red-leaning orange for calmer emphasis

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About In the Red

This one looks like a that has been nudged away from orange and into a firmer, more disciplined lane. In practice it reads closer to a saturated stop-sign than the cherry-leaning neighbors, but it's not as magenta-cool as , and it doesn't carry the deep drink-like density of .

I use it for In the moments where you need clarity without the anxious edge of . Think sports and social media alerts, moderation flags in creator tools, and "critical but not emergency" states in ordering, logistics, and gaming matchmaking. It's the kind of shade that makes a badge feel decisive and makes media UI controls feel locked-in, not frantic.

Pair it with off-whites or warm grays and it stays controlled. On charcoal it keeps its authority, but you may want a touch more spacing because the tone is assertive rather than syrupy.

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Contrast checker

WCAG 2.1 contrast ratios. AA requires 4.5:1 for normal text, 3:1 for large. AAA requires 7:1 / 4.5:1.

On White #ffffff

Aa
3.80:1FailAA Large

On Gray 100 #f5f5f5

Aa
3.48:1FailAA Large

On Gray 900 #18181b

Aa
4.66:1AAAAA Large

On Black #000000

Aa
5.53:1AAAAA Large

Variations

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Similar colors

#ff1133
#ff2222
#ff3333
#ff0022
#fb2943

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