Oxblood
#800020
Dark oxblood red with muted burgundy depth
About Oxblood
Oxblood reads like a wine-soaked stain that stopped spreading and started clinging. It's red-brown, but it isn't Heavy Heart's compact, weighty bruise, and it doesn't have Evil Forces' tighter burnt-orange bite. Compared to Bloodthirsty, it brings noticeable warmth back, so the shade feels grounded instead of pulled inward and cold.
I use Oxblood when the warning or status needs to feel controlled, not charred. It's a go-to for dashboards and finance apps where you want caution text and badges that stay readable on light surfaces without drifting into rust. It also works well for print accents like regulatory seals, liquor labeling trims, and editorial headers that need density and mood more than polish.
One quirk: keep it away from very pale backgrounds unless your type is a touch heavier, otherwise fine lines can soften into the background.
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Contrast checker
WCAG 2.1 contrast ratios. AA requires 4.5:1 for normal text, 3:1 for large. AAA requires 7:1 / 4.5:1.
On White #ffffff
On Gray 100 #f5f5f5
On Gray 900 #18181b
On Black #000000
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