Raspberry

#b00149

Raspberry magenta-red: brighter, softer than crimson neighbors

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About Raspberry

Raspberry is the red I notice as soon as it hits a bright UI icon set: not dark like , and not wine-cool like . It sits in the middle, with a stronger red identity than the more cherry-warm M. Bison, and it stays clearly on the lively side instead of turning maroon.

I reach for Raspberry in healthcare apps and enterprise dashboards when you need an attention state that still feels human, not heavyweight. It's great for validation errors, lab result callouts, and status chips where you want quick scanning at small sizes without drifting toward pink or collapsing into near-black. Compared with those neighbors, the undertone reads warmer and cleaner, so the alert feels direct rather than settled.

Pair it with neutral grays and light backgrounds; with cream tones it can start to look a little saccharine. If you want the "critical stop" impact, Raspberry won't do that job as confidently as .

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Contrast checker

WCAG 2.1 contrast ratios. AA requires 4.5:1 for normal text, 3:1 for large. AAA requires 7:1 / 4.5:1.

On White #ffffff

Aa
7.13:1AAA

On Gray 100 #f5f5f5

Aa
6.54:1AAAAA Large

On Gray 900 #18181b

Aa
2.49:1Fail

On Black #000000

Aa
2.95:1Fail

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