Shocking Orange
#ff6e1c
Mid-light orange with punchy red undertone
About Shocking Orange
A bright orange sticky label on a shipping carton always looks a little different from the usual carrot or tangerine. Shocking Orange lands in that same grab-you-fast lane, but it feels more electrically clean, with less ember depth than Burning Orange and less playful carnival roundness than Orange Piñata.
It's the shade you use for UI moments that need to read "urgent now" without borrowing fire's weight. Think gaming HUD accents on dark panels, e-commerce cart highlights, and onboarding CTAs where you want visibility in motion, not a slow burn. Compared to Extreme Carrot, it holds a slightly harder punch at the top, so it stays orange and forward rather than turning into a lighter, flatter flare.
Pair it with charcoal or cool grays so the orange doesn't fight the layout. On very warm whites it can feel a bit sharp, so you may want a calmer neutral nearby for body text and labels.
Code snippets
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Contrast checker
WCAG 2.1 contrast ratios. AA requires 4.5:1 for normal text, 3:1 for large. AAA requires 7:1 / 4.5:1.
On White #ffffff
On Gray 100 #f5f5f5
On Gray 900 #18181b
On Black #000000
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