Vermilion

#f4320c

Brighter, cleaner red-orange for urgent accents and charts

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About Vermilion

Vermilion reads like a fresh burn mark on a clean UI surface. It has that crisp, orange-tilted heat, but it doesn't carry the deeper, more reactive weight of or the flatter, tomato-mess feel of Reign of Tomatoes. Compared to , it's less glossy and less red-forward, so the signal lands as bright heat first, not warning-label intensity.

I use Vermilion for sports apps, live-event dashboards, and checkout-critical retail CTAs when the button needs to feel immediate without drifting into consequence-red. It also works for notification badges and status chips that should pop on dark gradients, but still look "product-ready" next to engineered UI elements. In motion graphics, it stays readable because the orange undertone keeps it from going too aggressive.

Quick quirk: it can look a touch harsh beside very saturated oranges in the same row, so I usually give it breathing room with charcoal, soft gray, or a calmer secondary accent. Pairing with cool neutrals keeps it from turning orange-brown.

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Contrast checker

WCAG 2.1 contrast ratios. AA requires 4.5:1 for normal text, 3:1 for large. AAA requires 7:1 / 4.5:1.

On White #ffffff

Aa
3.96:1FailAA Large

On Gray 100 #f5f5f5

Aa
3.63:1FailAA Large

On Gray 900 #18181b

Aa
4.48:1FailAA Large

On Black #000000

Aa
5.31:1AAAAA Large

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